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The Six-Figure Sales Mistake + FCC Fees and Penalties In The Crosshairs + A Hubbard By Any Other Name.‌.‌.‌ + Radio Pulls Multicultural Votes
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That Bad Sales Hire Probably Costs More Than You Think, NAB Challenges FCC Fee Hike For Radio, Wants Big Tech to Pay
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Radio Wrap For Wednesday 06/10/26

VaticanThose fighting to keep radio in the dashboard here in the United States have found an unexpected ally: the Holy See. The Vatican is pressing lawmakers to mandate terrestrial radio receivers in all new cars, given its status as "an essential service" of democracy. [read more]

HiringAE churn is one of any radio sales manager's most persistent pain points, and according to new research, most operators are underestimating what it actually costs them. SalesFuel's latest study puts the national average cost of a bad sales hire at six figures. [read more]



RevenueThe NAB is pushing back on a proposed 46% fee hike from the FCC and calling on the Commission to make Big Tech pay its share, with the filing landing the same week several small radio station classes crossed the de minimis exemption threshold for the first time. [read more]
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Radio sales floors don't buzz the way they used to, but the energy doesn't have to disappear. Loyd Ford makes the case that one app can rebuild the real-time momentum that remote and mobile sales teams are quietly losing. Get more in tomorrow's headlines.

Supreme CourtThe US Supreme Court issued a landmark curtailing of FCC power today, ruling 8-1 that the Commission’s forfeiture process does not violate the Seventh Amendment, but in doing so, the Court made clear that FCC fines are far less binding than regulators have long implied. [read more]



Hubbard Media LogoHubbard Radio is dropping "Radio" from its name, marking a major rebrand for a company that traces its roots to a single AM radio station in 1923. CEO Ginny Hubbard announced the rebrand to Hubbard – Media That Connects during a companywide Town Hall. [read more]

Black VoterKatz Media Group data shows radio reaches 85 to 86 percent of multicultural registered voters; a finding that comes as political advertisers map their future presidential election buys against a non-white population projected to hit 44 percent of the US by 2030. [read more]



iHeart SXMThe deal that would have reshaped the American audio landscape is, at least for now, off the table. The widely-rumored talks between iHeartMedia and SiriusXM over a potential merger have reportedly stalled after the two sides were unable to reach terms. [read more]
 
 
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