Wasted impressions may be advertising's most misunderstood asset. New media analysis argues that reaching people who are not buying yet is what builds future demand, and that mass-reach media like AM/FM does it better than tightly targeted digital buys. [read more]
The all-Christmas flip is coming, and the year's stress is driving what listeners want. New song research finds familiar standards beating newer recordings among radio listeners, guidance that reaches beyond one format for stations locking down their holiday libraries. [read more]
A jingle writer who started in 1985 says AI is now real competition, but not yet a replacement. Cary Reich told Borrell Associates' Local Marketing Trends Podcast that clients still pay for human ideas and messaging, even as software gets better at producing. [read more]
Americans are bracing for a future with fewer jobs, and pessimism keeps deepening. A new survey places the US among the most worried countries about AI's effect on work, a mood that lands squarely in radio, where debate rages on how far synthetic voices should go. [read more]
(Mike McVay) Despite the number of times that columnists and broadcasters, including me, talk about the difference between news and commentary, there continues to be a blurring of lines. So much so that many are referring to this decade as the "post-truth era" in media. [read more]
(John Shomby) Podcasting may have just put numbers to something radio has known for decades: people come back for people. In a recent study, 82% of respondents who had a favorite podcast said the host was a major part of, or the only reason for, listening. [read more]
Fear is doing more to shrink ad budgets than any competitor ever could. So who's pushing back? In October, Radio Ink features the people who keep showing up: the 2026 Radio Wayne finalists, a new leader for New York, and a one-man shop informing rural Nevada. [read more]
Former Nueva Network CEO Jose Villafane and Eric Garcia, most recently of TelevisaUnivision, are aligning their new companies to buy, invest in, and run US audio businesses across formats, languages, and platforms, without a dedicated fund. [read more]
After a quarter-century inside NPR's newsroom, Mary Louise Kelly is stepping down as host of All Things Considered. Kelly made the announcement on social media, but will continue to contribute stories after a brief break. She is also leaving the podcast Sources & Methods. [read more]
The sister station to Allentown's Mega 101.7 (WTKZ-AM) now has a new name. VP Broadcasting has rebranded Latina 106.5 into La Kalle 106.5 (WAEB-HD3), a Spanish-language station aimed squarely at Dominican listeners in the Lehigh Valley. [read more]
Every Story Counts: Trust RBR+TVBR First announced on July 9, a deal that sees a Connoisseur FM serving much of the San Francisco DMA ending up in the hands of America's largest purveyor of Christian Contemporary Music has closed. The RBR+TVBR Afternoon Headlines E-mail has more.SubscribeHERE!
Sales teams learned AI-powered prospecting while newsrooms and air talent collected hardware. New York broadcasters wrapped a statewide run of regional training sessions and awards luncheons, with winners ranging from Manhattan newsrooms to small-town stations across the state and college stations on campuses from Long Island to Oswego. [read more]
Vermont Public's account of an ICE raid in South Burlington has won Broadcaster of the Year from the Vermont Association of Broadcasters. The honor headlines a November 14 gala where multiple radio and broadcast figures also enter the VAB Hall of Fame. [read more]
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