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Shoboy,‌ Dana Cortez Head to HRC 2026 + Townsquare Pushes Digital as AI Hits Traffic+ 2x Radio ROI? Try 3.‌6x For QSRs,‌ Says Bouvard
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Shoboy, Dana Cortez Set to Host Hispanic Radio Conference 2026, Townsquare Media Sees Digital Momentum as AI Cuts Web Traffic
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Radio Headlines For Tuesday 03/17/26

Radio RevenueNielsen’s latest Audio Today report makes a pointed case that AM/FM radio is still delivering strong advertiser results, even as marketers continue to underrate it, setting up a wider question about how long perception can keep outrunning the data. [read more]

Dana Cortez ShoboyRadio Ink's Hispanic Radio Conference 2026 is bringing two of the industry's most energetic and authentic personalities to the stage as co-emcees for the only event dedicated exclusively to Spanish-language radio broadcasters and their marketing and tech partners. [read more]



TownsquareRadio's "digital-first" leader finished 2025 meeting its own guidance, but Townsquare Media CEO Bill Wilson spent most of the Q4 earnings call on Monday morning making the case that the headline numbers of a $9.8 million net loss for the year are telling the wrong story. [read more]



Fast Food Drive ThruA Quick Service Restaurant chain was on the verge of cutting radio. Then, a Media Mix Model revealed its social media ads were costing more than the meals they were selling, while radio enjoyed more than three times ROI. Guess what came back? [read more]

mike mcvay(Mike McVay) There is an approach that Country music artists and their managers have that other artists appear to eschew. The format markets itself without great expense because of the ubiquitous exposure of its artists. Country's stars are everywhere. [read more]



John Shomby(John Shomby) It’s that time again. The annual Country Radio Seminar is happening this week in Nashville. Close to a thousand radio, label, digital, and music business folks will converge on the Omni Hotel for three days of artist performances, industry panels, and networking. [read more]

Sigma AudioTrailing the reveal of its bilingual, female-forward offering, MediaCo's Sigma Audio Network has followed with InterWave, which the broadcaster says will "connect advertisers with multicultural audiences across premium digital audio environments at scale." [read more]



AWM Logo 2025The Alliance for Women in Media Foundation has introduced its 2026 Foundation Board of Directors, with new leadership in place as the organization looks ahead to the 51st Annual Gracie Awards. The 2026 Gracie winners will be announced on Monday, March 23. [read more]



Armando DiazArmando Diaz has joined MediaCo as Vice President of Operations and Efficiency, tasked with tightening operational discipline and simplifying internal processes across the company's multicultural TV, audio, digital, and streaming businesses. [read more]

The BubbleConnoisseur Media has flipped WARQ in Columbia, South Carolina from Live 93.5 to 93.5 The Bubble. The broadcaster says the new station, whose name is a nod to Columbia's "Soda City" nickname, is built around a "feel good" vibe rather than a format. [read more]
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The FCC has granted Dimes Media a waiver to go over its local ownership limits in San Luis Obispo, Calif., paving the way to the end of "Eclectic 24" on a full-signal FM. For the full story, turn to the RBR+TVBR Afternoon Headlines E-mail. Stay fully informed by signing up for this no-cost newsletter HERE!

Poppy CrumWhat does the latest in neuroscience hold for the future of broadcasting? That will be the topic of discussion for Stanford University Adjunct Professor and former Dolby Laboratories Chief Scientist Poppy Crum, during the 2026 NAB BEIT Conference [read more]



Wright Media GroupGrand Rapids, MI's Wright Media Group is expanding with a new "street-level alliance" for the radio consulting firm's services, spanning talent coaching, weekly music data and planning, station imaging and custom production, and listener focus groups. [read more]
 
 
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